“Sarah is a refreshing and trusted leader, with extensive expertise in sport, governance and technology. She undertakes deep research and reveals practical insights which directly enhance performance.”

“Her communication is really clear and she is an outstanding facilitator and speaker.”

“Her evidence-based advice transformed our business from governance to culture and strategy.”

“Sarah has such a breadth and depth of knowledge across the business of sport- law, governance, tech, marketing and leadership. Her combination of experience in sport, together with her research expertise is unique and really valuable.”

“Sarah is a futurist of sport. She has really fascinating and robust insights into sportstech and innovation which have shaped our strategic planning.”

Contact Sarah




    Dr Sarah Kelly